We use cookies to make your experience better. To comply with the new e-Privacy directive, we need to ask for your consent to set the cookies. Learn more.
Articles
-
29 JulRead More
Are you looking at updating your brands signage in store or perhaps you are looking to upgrade menus and table signage in your restaurant? Well this article will be a handy guide for you to reference in creating effective signage for your premises.
If you want to operate a successful retail business that attracts customers with compelling signage and drives sales, you need to get noticed… and smart retailers know that starts with compelling signage. Drive footfall and communicate with your customers by following the below simple steps:
#1 Get to the point
Character limitations and time restrictions on social media posts have meant that people’s attention spans have reduced so keep the messaging short and sweet. Less really is more when it comes to signage, all it takes sometimes is a single word or emotion to create the impact your brand requires.
Modern consumers today like a personal touch, so help them visualise themselves using your products and make the message personal - use you and your.
The right memorable and enticing message can have a positive impact on your brand awareness and can be successful in attracting customers to be loyal and regular visitors but also to the product itself.
FedEx commissioned a survey in 2012 which states that 68% of customers admit to having made purchases of products or services after a sign caught their eye.
So keep it short – for big wins…
#2 Location…Location…
Signage in your brick and mortar business is just as important as your online presence and should not be an afterthought. So just as a location of a digital banner can have a huge impact on click through rates, so can the location of a sign in store.
Initially try to capture the attention of people walking past by attractive outdoor signage, one obvious place which retailers forget are door mats.. create brand awareness and add a personal welcome message to your floor mat, an area which will capture most peoples attention.
Do you have a large blank wall space in need of decorating? Then make an impact using wall vinyl stickers. The right font, colour and size can make a really impactful message on your space, ideally conveying the messages you want heard about your brand.
When it comes to the product don’t forget the point of purchase. It’s estimated that around half of all in-store purchases are made impulsively, and many of these are based on the information available to shoppers at the time of purchase.
So try to position eye catching signs at till points or along the queue aisles to create impulse purchases.
#3 Select the appropriate style, to achieve the perfect vibe
The style of the sign can make an enormous impact on how persuasive it is. Have a look closely at which solutions can create the required impact and can complement the colours and textures which are elsewhere in the building to continue your brands identity.
Your customer will quickly scan your signs so it’s important that it is easily readable, ensure you use simple and clean fonts, at appropriate sizes and in relevant colours.
Keep the fonts proportional and simple to make it easy to read and try to break up large amounts of text with bullet points.
Colour choices are also just as important. Backgrounds which are nearly the same colour as the text will be too difficult to read so where possible try to use contrasting colours such as red and white or black and white. It’s important to get a good balance of being aesthetically pleasing to your customers and your brand but to also be readable and clear for busy retail environments.
#4 Choose the right solution for your signs purpose
There are a wide range of store signage products out there to display your brands messaging and promotional offers in. Think carefully about the vibe you want to create in your store? If you are creating a very modern space then a sleek glass frame will provide a premium feel.
Here are Adventa we offer a range of solutions for signage. Our Vision Wall is an easy to create acrylic wall panel. These frames have no borders and offer a stylish and seamless look.. these are ideal for restaurant signs such as menus and information messages. Easy to assemble and have a wipe clean surface. They are supplied with easy to remove magnets so you can refresh your print as and when needed.
Or if you wish to have a high quality impact at the point of purchase then the Vision Blox makes great promotional signage. The print can sit behind the full depth of the acrylic giving an extra dimension to your print. They also feature hand polished high gloss edges so your signs have never looked so high quality.
Or to create wall art for your premises and add a bit of ambience then the QuickPro ArtWrap Canvas is perfect for this. Create a single canvas to make a premium promotional message display, spread an abstract image over three canvases to make an impression in your reception or make a retro collage that says something fun about your brand.
You also have to think practically about the longevity of the sign.. if it’s something to be used for a long time then you need something that’s durable and practical.
Our range of Glass Mounts are not only stylish but also use thick toughened safety glass which is practically unbreakable and can stand the test of time. It is also aesthetically appealing giving it perceived value and can be used landscape or portrait.
Summary
So there we have it a quick run through of how to create impactful signage in store. If you can spare the time to really get it right, your sign should be professional and effective and will thus then be profitable for you as well as extending your brands identity and awareness.
Adventa supply globally to over 30 countries and will be able to assist with large global business with multiple international outlets. With warehouses based in the UK and US we can supply you products quickly and efficiently. Our wide range of products are designed and manufactured with signs in mind for retailers and hospitality outlets and are available in wholesale quantities & prices.
For further information please contact us at [email protected] and to see our full range of products click here
July 29, 2020 -
29 JulRead More
Creating & Printing Canvases Online
Selling canvases in the photographic industry is a competitive field. So, if you are trying to balance producing quality, high volumes, cost effective prices, all at once, then our solution maybe ideal.
To begin with lets look at how you can generate your customers prints more efficiently. Are you using complicated out of date software that is time consuming in producing print ready files?
Are you looking for an easy way to create and print a canvas online? Then look no further than the QuickPro Canvas Software. This free and easy to use tool allows you to create a canvas in just a few quick steps.
This software allows you to custom create a canvas in a wide range of sizes, as well as orientations. There are a range of border options available to wrap your canvas borders too, from Mirror, Stretch, Black and White, all the way to the colour picker allowing you to select the most common colour within your picture or an average of the colours used.
The latest & exciting feature of the software is the ability to spread a panoramic image over 3 or 4 canvases. Triptych canvases can make a really impressive feature on a blank wall.
The software is optimised for mobile devices and works across both Mac & Desktop PCs.
Here at Adventa like to provide the full package solution. We don’t just supply you with product but also the tools you need to create the products more effectively. It will enable you to create a template for your print to fit our QuickPro ArtWrap Canvas boards perfectly.
Click the below icon to get started and create a canvas with the software:
Check out below how to do it:
Step 1 - Upload a photo
Put your image into a JPEG format and ensure it is under 40mb. Then simply browse your folder and select the image that you have just created.
Step 2 - Select the canvas size
Then select which size of canvas you would like to create. There are a range of options available including: 8 x 8, 8 x 12, 12 x 12, 12 x 16, 16 x 20, 20 x 30.
For rectangle canvases select whether you would like a landscape or a portrait canvas.
Step 3 - Select the border
On this page you can select a wide range of borders such as:
Artwrap –
This handy option uses your image to pull the image across the sides. It creates a great infinity effect. This option is ideal when objects or people are centred in the middle of the image with a lot of background on all sides. This can be displayed without an additional frame.
Mirror - This enables your full picture to be used on the front of the canvas itself rather than the sides. So the border mirrors the image creating a nice subtle border.
Stretch Border – For quite a retro look why not stretch your image across the sides… so the image is clearly only on the front but the colours within the image really stand out along the edges.
Average Colour – If you have hints of some really interesting colours in your photo that you want to bring out more then why not select it as a border to really bring them out in the picture. For a more subtle look increase the pixel rate to get more of an average perspective of the surrounding colours around the picker.
White – If you have a detailed image then a white border will give full attention to the front of the image whilst also giving a modern, timeless look. Or use this one if you would like to put the canvas in a frame.
Black – If you have a bright, vivid or abstract photo to show then a black border is perfect for giving a striking and contemporary look.
Colour Picker - The colour picker enables you to choose an exact colour that’s in the picture to use as a border or increase the pixel size to choose a wider average colour
Step 4 - Generate a PDF
Once you are happy with the border you selected click the forward button. The software will then generate a preview. Left click into the preview image to download the template as a PDF. You can save for later or hit print to get making your canvas.
Step 5 - Printer Settings
When you are ready to print you will need to add 4 either side of the template in order for the canvas template to print at the appropriate size. So, for example, if you wish to have a 12 x 16 canvas, enter 16 x 20 in the printer settings.
Make your canvas
Our QuickPro ArtWrap system works with a range of mediums from cotton canvas to polyester canvas to satin and gloss paper. So once you have decided on your medium and printed your image you are set for making up the canvas itself.
Watch here to see how you make up the canvas in just under 2 minutes.
To learn more about the QuickPro ArtWrap solution and the wholesale quantities available then click here
July 29, 2020 -
29 JulRead More
Maximise Halloween sales at Theme Parks & Attractions through Photography
Until relatively recently Halloween was best known as an American tradition, but it seems that many Brits are now firmly digging their claws into this harrowing holiday too, as well as other countries embracing zombie walks and Halloween fun.
The UK’s Halloween industry is now worth more than £300m – placing it behind only Christmas and Easter among our most lucrative festivals. With Halloween themed ranges, merchandising and in store events increasing every year how can you creatively drive footfall to your venue and encourage impulse purchases.
Let’s take a look at 5 creative ways that you can exploit the Halloween frenzy and sink your teeth into a range of possibilities.
To grow your sales further during this time there is value in focusing on the demographics already clued up to the event – young adults and families and try to bump up their spending by encouraging impulse purchases.
What spooky methods can you put into place to increase spend per head at your venue?
#1 Vintage Halloween Photography
If you are an attraction with a haunted house and have the perfect eerie background - offer the chance to take a ghostly vintage photo of your guests in some of the spookier rooms… turn them into ghosts and ghouls with old fashion clothing and capture it in sepia to give that vintage effect. The photo can later provide a fun scare for families and friends when they realise whose in the picture!
#2 Halloween Photo Booth
Thousands of selfies are taken every day with the average young adult spending 3 hours a week perfecting the art of posing for the camera. Add a photo booth to your offering, throw in costumes and props and they will surly have plenty of fun creating as many instant photos as possible. These perfect additions will be great along the queue walks to keep your visitors entertained. Their moment of being a creepy character in the spotlight will make them remember their frightful visit to your venue.
3# Spooky Halloween Souvenirs
Increase spend per head at your attraction or theme park by offering high quality just add print souvenirs which can be high quality but also make ideal filler gifts and do not break the bank on the day.
Some Halloween photo gifts are wickedly eye catching and will allow visitors to remember their fun day out.
One entertaining example of this is the Adventa blood-red FunBlox – these red liquid filled acrylic frames are available in wholesale and trade quantities. These designs are registered and offer a fun, interactive element to a photo. They can be used landscape or portrait and hold standard 4 x 6” photos. These products can be branded as well, perfect for you to subtly leave a gentle reminder as to where they have been. Creative and fun, these frames will surly catch the eye of your visitors and will make a great memento for them.
Also in our acrylic liquid filled photo frame range we have the bats of fun BatBlox – featuring a multitude of black bats this will be a great product to highlight at the end of a ghost train or haunted house. With creative point of sale we are sure these fun frames will catch the little ones eyes.
These frames make great ways to capture memories from the day but some customers may like creating scary pictures to decorate their own house for a party.
They are easy to make and no cutting is required, perfect for on-site applications. They can be used landscape or portrait and hold a standard 4 x 6” insert, making them to efficient to deliver.
Or maybe offer a product which can suit Halloween but can also have other uses after so the more conscious buyer can see longer potential.
The Adventa Premium Solo Mount Magnets come in a range of bright fun colours including iconic pumpkin orange and black great for Halloween photos. These versatile frames can be stood on a desk or shelf or can be stuck onto a fridge using the magnet back. Cost effective too these frames will be ideal for an impulse buy. We have spooky black and orange to give a Halloween effect and of course they can be used for other photos once the seasons passed.
#4 Take advantage of the latest printing technology
Give movement to the photo - Take a photo of your customer and make them look like a creepy zombie when they turn it to a different viewing angle. This gimmick feature will keep young adults and friends alike entertained. Lenticular printing is a technology in which lenticular lenses are used to produce printed images with an illusion of depth, or the ability to change or move as the image is viewed from different angles.
Ghost, zombies, vampires… there can be a whole host of options applicable. Bringing light and movement to your customer’s photos will give that extra special addition to warrant an extra spend.
Or subtly trick your customers but just making themselves wink..
Or try a custom designed 3D Frame, it is an extraordinary simple concept but will dramatically increase perceived value of prints. Just bring a 2D photo to life to make their frightful photo come to life. These will make perfect gifts at an attractions freight night and will help their customers
#5 In-experience photo taking
Enhance theme park experiences through smartphone cameras. Create an app that customers can use while walking through your frightful experience and let them interactive with their surroundings using the app. Allow characters to come out and make them jump…then let them capture the moment on camera for the perfect Halloween selfie.
So there you go, 5 creative photographic opportunities to do at Halloween. Each tend to go about taking and producing the photos a slightly different way to the last but you generally end up with the same outcome, fantastic picture, and a brilliant price.
Remember once the photos are taken, your customer will want to take them away in something special, so check out the Adventa range of display products.
July 29, 2020 -
29 JulRead More
Before we know it, it will be Back to School Season and schools will be looking to hire a school photography company for their yearly photos. In a niche market how can you ensure your company stands out from competitors and delivers an outstanding service and a high quality product.
Lets take a look at the important factors which can help you provide the perfect school photography package.
#1 Offer a range of styles
With thousands of schools accross the country its important to offer a variety of styles of photos to appeal to a wider audience. Within your range be sure to include the standard individual portrait photos and yearly class photos but also try offering some unique alternative styles such as a freestyle group shot or a montage board.
A freestyle class photo would be an exciting alternative to a traditional shot and could also look great in a schools reception area to really portray the atmosphere within the school.
#2 Staging the photos
Working with children can never be easy... so its important to have realistic expectations about what may happen. Children loose interest easily, so its important to keep it short and sweet, so they wont be put off for next time as you will want to try to get repeat business.
To make the process fun and involve the children as much as possible. Try and get them to do a pose they want to do.... it may turn out to be a good shot and will keep them much more coorperated so you get a smile rather than a frown...
#3 Include Props
This is a great opportunity to allow children to get more involved and to show theirs and the schools imaginations. Books are great for portraying learning whereas maybe getting the children to draw can show off their creativity.
Or maybe do a frame wihtin a frame... take a large vintage frame along for the child to hold and pose behind.
#4 Printing
Be sure to offer a wide range of finishes and sizes to suit all budgets and to have plenty for parents to choose from. Start with the finishes such as a gloss or a matt effect for a more professional look.
Then ensure you can print in a wide variety of sizes to suit all needs. Common insert sizes such as 6 x 8 & 8 x 10 are a must and if you are offering group or team photos then a 5 x 12 panoramic size is also important.
These memories are treasured by the end user so its important that you offer a selection of wall art sizes in case they want it to take pride of place in the hallway such as 12 x 16 or a 16 x 20 frame which will really give the image space.
#5 Framing
A school photograph is every precious to parents and grandparents alike so its important the frame is premium and protects the memory.
A range of material is available from wood, glass, acrylic and canvas even, each suited to particular needs.
Graduation is such an important moment that the photos require a more premium feel and therefore wood such as Teak or Beech will give it that quality and durable feel.
Where as a glass mount with aperture that enables school branding will give a contemporary look to a yearly school photo.
The Adventa 8 x 10 Glass Mount uses 4mm toughened safety glass so that it is not only durable but is a prestigious way of framing school prints. This patent pending design takes only 5 seconds to create and can be used portrait or landscape.
Alternatively for the more creative freestyle shot a large QuickPro ArtWrap Canvas may really help draw attention to the image from the wall. Taking only 120 seconds to create, this premium canvas system is quick to use, ensures neat corners and is available in wholesale quantities.
Make sure you have a product for every price range so you dont miss out on vital customers.
# upsell
It is important to offer a range of add-on products. This can be a range of additional smaller frames, keyrings & magnets or seasonal gifts even, so parents can give additional school photo prints to relatives as a Christmas present. If you would like to browse through some ideas, be sure to check out our product ranage here.
The Premium Solo Mount Magnet is a colourful and fun way to show of prints either as a frame on a shelf or as a magnet on a fridge.
Alternatively there is the Wallet Keyring, with a big print area which enables increased picture definition which Dads can treasure on their wallet.
#7 Providing a digital service
If you are providing a wide range of styles and products why dont you give the opportunity to a parent to allow them in their own time to scroll through the different images and options online so they can perusal and choose their favourite photo & the right product for them. Try creating smart software and populate all of your product range with their photos so they can see how it will look.
The sharing of photos digitally is also getting increasingly popular. Why not put all the photos on a USB for parents to share with relatives or to get creative with. They may want to make their own collage...
Students also like to get creative and share with friends so why not offer a portal for them where they can edit their own photo with effects, different fonts and borders and then print them of or share with friends via email or social media channels
Summary
In a parents eye a childs school photo is a treasured memory forever, so the end result not only has to be durable and high quality but needs to suit the requirements and budgets of varying customers so its important to offer a selection of packages so theres something for everyone.
Follow these steps to ensure you meet not only the end users needs but also the schools to ensure you get successful repeat business year after year.
July 29, 2020 -
7 OctRead More
We have over 30 years experience in manufacturing and producing high quality products, our coasters are no exception.
We are always manufacturing new and innovative products that make unique gifts, to be able to offer something different and to enable our customers to add a personalise touch.
Therefore we developed a range of blank coasters to decorate, you can add a photo, a sketch or why not offer pretty patterns by cutting up some wrapping paper and inserting into the coaster.
At our factory in Mid-Wales we have start of the art machinery working 24 hours a day so we can produce high production levels as well as keeping full control on quality. Here at the factory we produce 2 clear acrylic photo coasters which make great promotional gifts.
Blank Plastic Coasters
If you are looking for a promotional product to advertise your business and core message then our Round Coaster is perfect for getting across your message daily. Create a memorable reminder of your brand and your ethos. This modern slim design, plastic moulded coaster has a large capacity for an 80mm print or also is ideal for craft work. This is made in the UK and is available in packs of 200. We also have a photo cutter available so you can make an impression easily and quickly.
To see just how easy they are to make they download a cutting template here and watch our how to make a photo coaster video here
Also in this plastic blank coaster range is the square coaster. It has a non-drop rim which protects furniture
and also features a large 80x80mm capacity for thicker craft inserts. This square plastic moulded coaster will be a novelty gift for any seasonal gift range whilst also offering it as an upsell at arts & craft events. Why not let your customers walk away with their framed work.
Glass Photo Coasters
If you have a premium and luxury product range why not include our personalised glass coaster. Our stylish & contemporary glass photo coasters have a wide appeal with customers. They are available with a black or silver stylish border which helps frame the photo and provide a high perceived value. Ensuring the highest level of safety for your customers, they use toughened safety glass and are heat resistant too meaning they are practically unbreakable! The special glass used ensures it is as study as a car window screen!
They have a premium bevelled edge giving a luxury look. These personalised photo glass coasters make a lovely ideal gift at many selling periods thorughout the year. Personalise it with a favourite photo, or design or get creative and use a swatch of your favourite wrapping paper.
It is incredibly fast and easy to insert photos, just lift up the back and position your print against the glass. Then peel of the backing and then seel.
To download more information on the glass coaster range and to see how incredibly quick they are to make then click here
Coaster Gift Box
First impressions count, so why not add the finishing touch with this deluxe box. It also makes a geat gift box for your customers so they can give their presents in a smart luxury way.
If you are looking to buy blank coasters in bulk then Adventa is your number 1 destination for sourcing them quickly and easily so dont wait, get into contact with the Adventa customer service team today who will be more than happy to help you with more information such as pricing - [email protected]
October 07, 2018 -
10 SepRead More
Adventas bulk baubles are clear plastic Christmas tree decorations that have wide appeal and are very popular ensuring great sales at peak Christmas time. Their round clear frontage makes them ideal as a photo bauble, making photos look large, crisp and clear. They have a large 80mm diameter middle making it great for holding photos but also which means they are fillable and make great craft ideas also.
These fillable baubles have a large capacity which can hold various inserts, from craft materials such as
buttons or pom poms, photos to sweets and chocolates.
Make Christmas special this year with this range of customisable seasonal photo gifts. These high quality registered designed baubles clip tight and hold together making it easy to insert print so you can create quickly and easily in-store. The curved joint makes it easy to add your image/picture. They are available in 3 colours. For a double sided bauble our clear bauble option is perfect showcasing photos from either side, or for single sided inserts we have a festive red and beautiful pearlescent ice white back. The pearlescent ice white back is striking when lit up!
Each bauble comes complete with a silver chrome effect metalised cap and silver string, so these ornaments brighten up and decorate any tree with happy memories. Its easy application means you can make unique gifts in seconds! Add a touch of uniqueness to your range this Christmas!
How to make a Christmas Bauble
1) Unscrew the back and open the bauble, place print inside (cut using the template)
2) Place two halves together and screw cap on.
3) Display or give!
These clear Christmas baubles make great gifts so give your customers the opportunity to personalise their Christmas tree this year with a photo or one mega Advent calendar!
Cutting Photos for Baubles
We also have a range of photo cutters available so you can create hundreds of photo impressions for these baubles easily and quickly for your customers. Our Rapid Desktop Photo Cutter is durable and useful rapid desktop photo cutters allow you to cut bauble and dome shapes out of photos easily and quickly. Featuring an open side so you can align your photos perfectly and a simple push down mechanism to make it easy. No expensive tools or skills required. You can place in the cutter slot lining up the image through the cutting hole. Press down the lever to cut out the photo - insert cut out into product.
Adventa also have a larger range of bulk Christmas decorations available in wholesale quantities. From clear
plastic fillable star ornaments, to hanging blank snowflake photo ornament to bulk snow domes designs to bring photos to life. To see our full range of Christmas products just click here
If you are interested in ordering in bulk any of our Christmas products then please contact us on [email protected]
Adventa are manufacturers of a wide range of clear plastic Christmas decorations which are made in Britain. High quality, easy application and available in a range of quantities and pricing. Buy wholesale Christmas decorations from Adventa.
Clear plastic baubles wholesale UK from Adventa
September 10, 2018 -
3 SepRead More
Which paper cutter is right for you?
Most photographers & print studios find it frustrating cutting photographs and inkjet prints at the best of time. Having the ability to cut prints quickly, accurately and safely, can save you a lot of time and money. So lets look at the best ways to cut photo paper to maximise efficiency and accuracy..
The most important factor to consider is the type of cutting you want to do? This is an extremely important factor on choosing the right photo cutter for your needs. If you are cutting individual photos out as and when you get orders then a precise hand held cutter may be the easiest solution to give you accuracy whereas if you are cutting at high volumes then maybe a die cutting machine that does multiple impressions quickly will help you get better efficiency and the time reduction you are looking for. Other options such as Desktop Cutters are available also...
So now lets cut to the chase & cut through the clutter... and have a look at the different print cutters we have available to help you in your print store...
For High Volumes & the Safety Perspective
Our A4 Multi-Cut Machine is an extremely useful photo die cutting machine with many super features. With over 16 cutting plates that be used with it, this premium print cutting tool will cut numerous shapes and sizes saving you time and increasing production.
They are easy and safe to use and no training is required. It is a patented pressure adjustment system that works with numerous shapes. Very handy as well for small spaces as it is space efficient and extremely compact. It is ideal for use with A4 and US letter sized paper.
The interchangeable die photo cutting plates that work with the cutting machine are durable and hard
wearing dies that are extremely safe – even for those unskilled operators! Allowing you to see the area which you are cutting, these ultra-tough hardened structures make it easy and quick to make 1000’s of impressions.
For the Precision Cut
If your style of business involves printing and cutting photos as and when you get a print order from your customer and precision is vital then our range of hand held cutters may be the best option.
We have our user friendly Hand Held photo cutters which come in a variety of shapes allowing the memories and moments of your customers to be shown in a variety of products whether it is their holidays as a magnet, a beautiful keyring for that perfect pet photo. They have been designed to show exactly what youre cutting to make very clean precise and accurate cuts.
They feature a user friendly rubber grip and a simple easy action making it quick and fast to use speeding up your assembly time. These are ideal Key ring cutters if you print Classic sized photos or a range of other keyring sizes such as Passport or Original.
Built for Speed
We also have a range of handy desktop cutters which have been built for speed. These durable & useful
rapid desktop photo cutters allow you to cut bauble and dome shapes out of photos easily and quickly. Featuring an open side so you can align your photos perfectly and a simple push down mechanism to make it easy. No expensive tools or skills are required.
All of our cost effective solutions provide quick and easy ways to create instant photo products for your customers.
We hope this article help gives a better understanding of the wide range of photo cutters available to you. If you need any further assistance please do not hesitate to contact our Sales Team on 01686 625100 or email us at [email protected]
September 03, 2017 -
6 JunRead More
Are you trying to set yourself apart in an industry that seems to be exploding at the moment? With every man and his dog with a half decent camera offering services at one level or another, diversifying the media and medium in which you present your images could be a fantastic way to evolve your business.
Here at Adventa we provide solutions to this very problem on a daily basis. With our research and understanding of the industry, we thought we would try and help out with a few suggestions.
So you have done that special shoot; a wedding, christening, birthday party or simply a family portrait. You have done all of your editing and want to offer that little extra to give your client exactly what they want, and depending on the person and the event can depend on the media that you offer.
A fairly traditional offering…. Framed Images and Canvas Prints
Traditionally, after most shoots, you will offer a digital format of a selection of images. This, along with a varied size of print from 4 x 6” through to 20 x 30” is generally what people will expect. Most will receive an album of some sort and the images will be beautifully printed, and edited if required. With larger images you may frame them or even have them transferred and displayed on a canvas. These types of services and products will keep your offerings similar to the rest of your peers, but will rarely set you apart.
The new patented product from Adventa, the QuickPro ArtWrap is ground-breaking in the world of canvas print, offering a faster and very cost-effective method of making premium high quality canvases.
The quality of the QuickPro ArtWrap Canvas ensures that you produce professional results every time. Everything you need to create the perfect canvas in just 120 seconds, with no specialist knowledge or equipment required. This unique canvas creation process ensures that you can cope with high demand, maintain speedy turnaround and not compromise on quality.
The strong board construction uses a ‘fold and lock’ method with a premium back board to complete the canvas. Our unique manufacture process brings strength and durability to your canvas, also enabling you to produce perfect, clean edges for your print.
This product delivers the high standards, quality and unique creativity of Adventa to your customers.
How about something a little different …
Adventa ArtBlox are an interesting twist to using a frame or canvas. They give images a very contemporary look with a fine art archival quality and the best thing about them is how quick and easy they are to produce, without the need for knives. Using our patented design, they are tough and durable and come with a semi matt finish. They can be used as a wall hung picture or can stand on a table or sideboard, something just a little different.
Options that are good for Family portraits and parties.
With parties and family portraits you do have a little more licence and flexibility with what you produce. You can do those serious shots that everyone wants, but you also have scope for a little fun, especially when children are involved. At parties get them to pick their favourite gift or if it is during a portrait shoot, get them to bring a toy or have some balls, balloons and toys around and get that beautiful natural shot of the children at play having fun.
This opens up a whole new world of opportunities and income streams for you. Why not offer keyrings with individual images of the children in a more relaxed setting? These will be perfect for the parents themselves or even for the parent to give to grandparents, and with the cost not being too high this could be a nice easy upsell for you.
In a similar vein why not look at magnets. When most people think of magnets they think of small fridge magnets, and they are great, however if you do look through our website you will see a broad range of magnets from the humble fridge magnet to our panoramic magnet with stand, right the way through to our Premium Solo Mount Magnets in a 4”x 6”, again something just a little bit different. These are available in a range of exciting vibrant colours and can be offered as a magnet of frame option.
These more fun and relaxed type of images that would also be great on T-shirts, sweatshirts or even mugs.
If you are looking to extend to printed garments, we would always suggest developing a working relationship with a local T-shirt print company. This will ensure that the garments and products that you offer are of the best print quality and best prices.
How about delivering the option of greetings cards?
We know what a lot of people say when they speak to us about cards. They can’t compete with the large online sellers, and we don’t expect that. The service that you offer is more of a premium one; the images you create with your skill as a photographer makes you a country mile better and we understand the investment you would have to make in machinery could make this a prohibitive idea.
So our clever boffins here at Adventa have invented a fantastic card frame that allows you to deliver a more personalised and beautiful card package to your clients. This is ideal for sending to extended family and friends.
To browse these fantastic product ideas, click here
Let it snow, let it snow, let it snow globe….
So that leads in nicely to our seasonal range of products, with our image ready range of Baubles, Ornaments, Snow Domes, Christmassy frames and rather fancy SnowBlox you really could offer a complete seasonal package, allowing your clients to decorate their trees and home with a festive range of products, and in reality you can start marketing these from September onwards, just as the wedding season comes to an end.
Extending your product range while keeping it simple
In short, what we have tried to do here at Adventa is to give you and your business options, helping you to deliver a better range of products to your clients and diversifying your business.
But we understand that your time is often stretched as it is, and new products, different processes and skills can take time to develop. That is why we ensure that all of our products require no specialised training, no expensive tools and are quick and easy to produce.
Our focus is always on quality and efficiency. Why not take a look through the products we have available?
We supply the blanks; you supply the images.
June 06, 2016 -
6 JunRead More
A guide to Instant Souvenir Photo Companies, for theme parks & attractions
Containing some of the most popular instant souvenir companies, this list is your one stop shop to everything you need for the perfect theme park and attraction photography companies.
We have companies in this list that are from all over the globe and ready to help you make your event or attraction as memorable as possible with their skills and expertise.
Here are our top picks in no particular order…
Image Insight
Owned by System Insight (est. 1991) the company Image insight focuses on souvenir photography for theme parks and events, taking full advantage of their 25 years of experience in the field they provide their services to the UK and the rest of Europe.
Using their own world class computer systems and powerful VEGA software you are guaranteed to get the best photographic experience money can buy, installs are available on dark rides and log flumes too.
GR8moments
Established in Staffordshire in late 2006, GR8moments started providing fully automated photographic souvenirs for an attraction called the Singapore Flyer. Since then they have gone onto provide their service and skill to leisure attractions and theme parks across the UK and overseas for over 10 years now.
From design to completion this company will be with you every step of the way, and will create a flexible and easy system for your event or attraction.
Picento
Picento is a fresh new take on event and theme park photography, basing their working system around a free phone app where people can view and buy their photos. This approach has numerus advantages, all listed on their official website.
The other services they offer include photo booths, fully trained event photographers, commercial photography and much more, giving Picento the full package.
GoPhoto
The flashy website for GoPhoto shows off the great set of features their services provide such as added brand awareness, increased engagement, valuable leads, and sales growth, it also shows they have worked with/for some brilliant companies since their inception such as Bacardi, Vogue, Logitech, Urban Decay, Glamour, Zeilen, Coca-Cola and Mercedes-Benz.
The working system of GoPhoto comes in 3 easy steps: Take branded photos of visitors > give visitors a “link card” email or sms with a unique code > enter that code into the website and you can access your photos.
This allows for greater collection of customer data useful for follow up campaigns and greater audience interaction, perfect for theme parks and attractions worldwide.
We can see this system being a massive help for marketing and large events alike that need a regimented way to offer photos and momentos while the event is still going on.
CashmanPhoto
Cashman Photo is a juggernaut of theme park and event photography, you will find them behind the lese of every high speed, high excitement roller coaster photobox in Las Vagas. But it’s not only the rides they focus on, bringing their skills and experience into many of the other attractions in the city.
They don’t just stop there however, they branch out into photographing Cuisine, Nightlife, Philanthropy, Special events and even video.
The perfect and highly experienced company for your needs, contact them on their website or by phone.
http://cashmanphoto.com/amusement/
RIDERCAM
Perfect for your end of ride souvenir picture the people at RiderCam have built a business around making your customers feel special, Dynamic and professionally captured full motion HD digital video with sound will capture every second of your rollercoaster experience.
They understand that action photos when on theme park roller coasters is a big part of the attraction and pander directly to that with a handy instant DVD or USB service, great for handing over photos without the need to print.
their RiderCam 2.1 system allows for mobile devices to connect to the server and attain videos and pictures directly.
Their design includes a camera unit that houses a high quality HD custom camera including a microphone, a unit that attaches to the roller coaster to control the timings and the cameras and a modem to send it directly back to the viewing station.
HTTP://WWW.RIDERCAMSYSTEMS.CO/
Magenta Star
Offers a complete package of photographic solutions; operational expertise and customer service to drive supplementary revenue streams to any business partner.
They support visitor attractions, holiday parks, shopping centres, farm attractions and garden centres.
When running any kind of visitor attraction, their clients want to be confident that their customers are being photographed and greeted by friendly staff - who know what they’re doing and producing great results.
Whether they’re looking for digital imaging technology and training, or need a fully managed service, Magenta Star provide everything they need to create and capture the lifetime memories their customers will warmly associate with their brand - forever.
They pride ourselves on offering a photographic solution which means customers get to capture a moment in time - especially if they’re sat with Father Christmas, having breakfast with holiday park characters or riding a roller coaster.
From opportunity to reality they provide solutions for everything required.
Summary
So this was our list of some of the best theme park and attraction photography companies out there right now. Each tend to go about taking and producing the photos a slightly different way to the last but you generally end up with the same outcome, fantastic picture, and a brilliant price.
If you are looking for a company with the very latest in high speed photography why not give our list a try first and see if they can help outfit your attraction, roller coaster or event.
And remember, once the photos are done, your customer will want to take them away in something special, so check out the Adventa range of display products. From keyrings to magnets, bags to snow globes and canvases, we have a great range of products that can be used to give tourists and customers something really special.
June 06, 2016 -
6 JunRead More
When you print your customer’s images onto canvas you’re not just printing a photo or design, you’re printing their memories and ideas. That’s why it’s so important to get it right. But it’s not just that! Often, you can have a great product but if your audience is not aware of it, they’ll be missing out on a good thing! That’s why communicating your products and services effectively is just as important.
First, let’s take a look at some of the most important factors in creating the perfect canvas for your customers.
Creating the perfect canvas print
#1 Quality of the digital print
Arguably the most important part of the process for a canvas is printing the actual artwork or photo well. Using a high quality printer with non-fading ink you should be able to create a bold and lasting print every time.
Another way to make sure your canvas comes out perfect is to make sure you draw from the best quality images you can. Ask clients and customers to provide the highest resolution images at the best DPI they have.
This will allow for as much detail as possible in your prints. If they cannot provide you with a high quality picture to print from and they still want it printed, there are a few things you can do to minimise degradation.
Photoshop can help you improve an image greatly. If the client cannot do this themselves it will be something you should charge for to account for time spent improving their images, be sure to send back any edits to the client before printing so you can make sure they love it first.
Is it possible to remake the image? In some cases, if you have a simple design to print you can remake it using vectors so it can be resized to any point, this is best case scenario.
The worst case would be a once in a lifetime photo being captured in poor quality, if you can’t re-stage it you can try Photoshop first to help or try printing it on a smaller canvas.
Check your printer’s calibration carefully. If the colours come out wrong or muted your customers will not be happy, so be sure that all settings and configuration is checked and tested. You also want to keep any edge bleeding to a minimal. Owning a state of the art printer will help with both of these things, along with using the correct ink.
#2 Quality of the canvas used
Second to the printing quality is what you print on! Don’t cut corners. Use good material, be it cotton canvas, gloss paper, polyester canvas or satin paper. Choose the right material that can absorb ink well and hold its shape for the best finished product. The right material is important to avoid sagging and maintain the integrity of the product.
#3 Build quality and longevity
Make sure the construction of your frame and canvas is the best it can be. Changing suppliers can be a real hassle but massively beneficial in the long term, sometimes resulting in getting your frames and canvas cheaper and of equal or better quality.
Will your ink or canvas fade over time? Does direct light effect your product? You may need to upgrade your ink. Customers want to know that your product will last a long time, just as it should do! Making sure you use ink that does not fade and canvas that does not discolour even in bright light will bring a longevity to your product and a smile to your customers face.
How is the frame held together? Simply gluing the frame together has traditionally been the most used method of construction, however the newest system to hit the industry is the Adventa QuickPro ArtWrap Canvas that can be assembled in seconds without compromising on quality, using unique fold and lock process. The QuickPro ArtWrap Canvas requires no specialist knowledge or expensive equipment. In fact, you only need a stapler, a pair of scissors and a pair of hands.
If you have not yet tried the QuickPro ArtWrap Canvas, click here to find out more.
Now let’s take a look at some important things to remember when communicating your product to your customers.
Delivering the perfect canvas print
#4 Offer alternatives and variety
Offering alternative frames and styles that will help you reach the maximum user base. For example, you may want to offer triptych and collage styles. Make sure you have a product for every price range so you don’t miss out on vital customers.
Be sure to offer a range of add-on products. This can be a range of frames for photos, frame hanging wire, paints, stationary, house warming presents, anything you think will go well with your main service. Add-on products such as magnets, keyrings, placemats, bags, mugs and phone cases are also great to extend your product range. The list is extensive, if you would like to browse through some ideas, why not check out our product range here.
#5 Special Offers and Discounts to boost sales of your prints and canvases.
Customers love to feel they are getting a great bargain while shopping online. To help deliver your canvases to your customers a sale or discount can be just the encouragement needed to get people to your website or store.
What types of offers should I run?
This will depend on your profit margins and what you can afford. Buy One Get One Free offers are always very popular, but you can also offer 10%, 20%, 30% off and so on. Or you can be creative and come up with your own offer specially for your customers, mixing and matching products or working on the upsell.
#6 Marketing and Social Media
When thinking of a sales campaign don’t forget to market it! This can be done on social media like Twitter and Facebook, or the classic email newsletter, letting people know you have a great promotion on right now and they should visit your site.
Social networks are great for spreading the news and can help you interact better with you customers along with providing faster feedback and customer support.
Be sure to browse these networks often for your products and company keywords, read any posts about your product to get a sense of how your customers are using them and what people like.
Make your company its own Google+ page, this will allow for your company info to show on direct google searches and help your SEO power.
Be sure to make a YouTube channel with interesting content on. Guides on how to select the best images to use, how to clean your printed canvass, how to assemble the canvas frame if they are using the QuickPro ArtWrap Canvas, and so on.
Try and make these look as interesting as possible without looking cluttered. Use YouTubes brilliant custom thumbnail images to make sure your video stands out in the crowd.
Make sure to hit those keywords when you upload any videos, using http://www.betterwaytoweb.com/tag-generator-for-youtube is a great tool, type in your main keyword you want to use and it will recommend others you may have not thought about.
Try to attain subscribers so people will be informed about any new videos you post via email and their YouTube inbox.
The Perfect Canvas for your customers
So there we have it, a brief insight into canvas creation and the promotion of your products.
If you have any further questions or are interested in using the QuickPro ArtWrap Canvas, just drop us a message or give us a call to discuss.
June 06, 2016