Whether you run a gift shop, photo studio, or online store, stocking the right picture frame sizes is key to keeping customers happy and maximising sales. The most popular frame sizes cater correctly to standard photo prints while suiting familiar spaces like desks and walls, as well as common gifting occasions.

In this guide, we’ll break down the most popular photo frame sizes in the US, the difference between similar-sounding dimensions, how mounts affect frame sizing, and why it’s still worth keeping a few non-standard options on your shelves.

What Are the Most Common Frame Sizes in the US?

For everyday photos, gifts, and décor, these are the standard picture frame sizes in the US:

These are the common picture frame sizes that dominate US retailers, as they align with standard photo printing dimensions and consumer expectations. Offering frames in these sizes ensures your stock is practical and widely appealing.

Are Most Photos 4x6 or 5x7?

4x6 inches (10x15 cm) is by far the most common

A picture mount (sometimes called a photo mount or mount board) is the border you often see surrounding a photo or print inside a frame. It sits between the image and the glass, helping to highlight the artwork while protecting it from damage.

Not only do mounts enhance the visual appeal of framed images, they also serve a practical purpose - keeping photos flat, centred, and safely away from the glazing. If you’ve ever admired a professionally framed picture and wondered what gives it that polished finish, chances are a good mount had a lot to do with it.

Let’s take a closer look at picture mounts, including what they’re called in the US, how to measure them, and what to use if you’re not using one.

What is a Photo Frame Mat?

A photo frame mat (or “mat board”) is simply the US term for a picture mount. In both cases, we’re talking about a cut piece of card or board with a central aperture, placed on top of the photo or print, inside the frame. Same purpose, same product - just different

Glass has been the go-to material for photo frames since they were invented, and for good reason. It’s clear, protective, and gives your favorite images a polished, professional finish. But not all glass is created equal.

In this guide, we’ll break down the different types of glass used in picture frames, explain what makes one better than another, and help you decide what’s right for your needs, whether you're framing a favorite memory or designing a product for resale.

Tip: Want to compare glass with other materials? Read our Glass vs. Acrylic Photo Frames guide for a full breakdown.

What is the Glass in Picture Frames Called?

Most commonly, it's referred to as picture frame glass or glazing. This term doesn’t just denote regular glass, but encompasses any transparent material used to cover and protect artwork within a frame, which can be any of the following:

• Tempered glass: A strengthened, heat-treated glass (more on this shortly)
• Acrylic glazing: Not technically glass, but often used

Choosing the right photo frame isn't just about how it looks - the material matters. Whether you’re framing a favorite family moment, an artwork, or a personalized product for resale, the choice between glass and acrylic can affect everything from how your image looks to how long it lasts.

Glass vs. Acrylic: What's the Difference?

Glass has long been the traditional choice for photo framing. It offers a classic, premium finish and excellent clarity. Our Glass Mounts are made from tempered glass, which means that even in the rare case of breakage, they shatter into blunt, pebble-like pieces - far safer than standard glass.

Acrylic (also called Plexiglass), on the other hand, is a type of plastic that’s lightweight, shatter-resistant, and versatile. Clear acrylic sheets can even be laser-cut into virtually any shape, making them the go-to material for creative custom products.

We use high-quality acrylic plastic sheets to create products with a clear, consistent finish that’s ideal for tree

Valentine’s Day is never far off, which means that one of the biggest marketing events is around the corner too. There can be no doubt about it, the day of love has become a great opportunity to market, sell, and attract new customers.

That being said, is it still as big an opportunity as it was five to ten years ago? Should your business take advantage of a Valentine’s marketing opportunity?

In this blog, Adventa examines what Americans spend on Valentine’s Day and whether it's worth changing your marketing strategy during this period. We will also examine Valentine's customer activations to determine whether you should buy Valentine-specific products to sell to customers.

How Much Do Consumers Spend on Valentine’s?

Valentine’s Day is a big spending holiday worldwide, focusing on gifts and tactile expressions of love and affection. Flowers, chocolates, soft toys, photo frames, heart-shaped trinkets, and jewellery put back US spenders by approximately $ 27.5 billion in 2025 - a record-breaking

Snow globes have brought wonder and whimsy to the world since the 19th century - but how? How are those enchanting little scenes and swirling snowfall effects made, and how does it all work inside the globe?

Whether you’re simply curious about these charming decorations or looking to stock them in your store and need some background info first - this blog is for you. We’re exploring what snow globes are made of, how they’re made, their history, and more.

The Components of a Snow Globe

A snow globe has three main elements: the dome, the liquid, and the base. The dome, which was traditionally made of glass, provides a clear, durable enclosure that protects the scene inside. Most modern snow globes, however, use high-quality acrylic, which is lighter, much more resistant to breakage, and easier to produce in bulk.

Inside the dome, if there’s a decorative scene, it’s typically molded from resin or plastic and painted in fine detail to enhance its visual appeal. Adventa’s customizable photo

As online shopping becomes increasingly popular, the death knell of the physical retail industry might be expected. However, the industry is tenacious and innovative, and alternative models are being considered and implemented across the globe.

Experiential retail is one of the new forms of retail that has popped up in recent years. But what is it, and what does it offer businesses and consumers? In this post, Adventa explores the concept of experiential retail, how it works, what it costs, and which retailers are doing it well. Keep reading to understand what experiential retail is.

What is Experiential Retail?

Experiential retail, also known as “retailtainment”, is a marketing strategy in which a physical retail store offers its customers experiences that go beyond browsing and buying. Through exclusive in-store events and services, as well as engaging staff and technologies, the customer is given a memorable experience that elevates retail shopping. 

Experiential retail is a reconstructed

7 Benefits of Using UK Manufacturing Companies

With quality and commitment becoming increasingly important for businesses and consumers, there is a push to use more UK manufacturers. The “Made in the UK” sticker is becoming a major symbol of quality across the world, which is a trend that has our full support.

In this post, Adventa looks at the benefits of using British manufacturers for your products, parts and more. After reading this blog, you should be able to weigh up these benefits against the rationale of why you are using your current supplier.

Top Advantages of UK Manufacturers

There are many advantages of using a manufacturer that are held to high UK standards. Below are the seven main advantages of using manufacturing companies in the UK:

1. Improved communication

Working with a supplier in a non-English speaking country can quickly become frustrating. With differences in time zones, languages, and domestic markets, it can be very challenging to be on the same page as to your

Pros & Cons of Sourcing Products From China

Updated 17/10/2024

Over the past few decades, China has grown as an economic powerhouse, with many international companies sourcing products from there. However, between the pandemic and rising political tensions, many US companies are cutting ties with China.

Whether you’re an established company or a new entrant to the market, it’s worth considering whether it’s better business to import from China or whether the outsourcing of products has become too much of a hassle. To help you with this, we’ve listed the pros and cons of sourcing products from China.

Cons of Sourcing From China

While many businesses successfully source their products from China, it doesn’t come without its challenges. These should be carefully weighed against the positives to determine whether this would be the best strategic move for your business. So, let’s consider the cons:

Finding a Manufacturer is Tough

Finding and cultivating a relationship with a factory owner requires

Proud of Our People #1

Head into the building a little deeper, and you’ll find a very different type of space, one that’s just as creative and innovative but that couldn’t be further from the modern office vibe – this is Kirianna's domain...