Monthly Archives: April 2025

Valentine’s Day is never far off, which means that one of the biggest marketing events is around the corner too. There can be no doubt about it, the day of love has become a great opportunity to market, sell, and attract new customers.

That being said, is it still as big an opportunity as it was five to ten years ago? Should your business take advantage of a Valentine’s marketing opportunity?

In this blog, Adventa examines what Americans spend on Valentine’s Day and whether it's worth changing your marketing strategy during this period. We will also examine Valentine's customer activations to determine whether you should buy Valentine-specific products to sell to customers.

How Much Do Consumers Spend on Valentine’s?

Snow globes have brought wonder and whimsy to the world since the 19th century - but how? How are those enchanting little scenes and swirling snowfall effects made, and how does it all work inside the globe?

Whether you’re simply curious about these charming decorations or looking to stock them in your store and need some background info first - this blog is for you. We’re exploring what snow globes are made of, how they’re made, their history, and more.

The Components of a Snow Globe

A snow globe has three main elements: the dome, the liquid, and the base. The dome, which was traditionally made of glass, provides a clear, durable enclosure that protects the scene inside. Most modern snow globes, however, use high-quality acrylic, which is lighter, much more resistant to breakage, and easier to produce in bulk.